Jitendra Vaswani is a Digital Marketer in India, who’s also a successful online entrepreneur. Jitendra didn’t need to look back ever since he dropped the anchor with BloggersIdeas. He is also the founder of SchemaNinja, and Digiexe. Jitendra’s success in digital marketing owes much to his passion for blogging and developing result-oriented strategies. His attempts in keeping himself updated with the tricks of the trade have always been successful.
Please tell us something about yourself and your beautiful blogging journey?
Hey I am Jitendra Vaswani Founder of BloggersIdeas.com which is internet marketing blog for teaching people about blogging and digital marketing.
I started blogging in 2013 and from there blogging changed my life totally. I can say proudly now that de to blogging my dreams come true of having financial freedom.
I also own WordPress Schema Plugin SchemaNinja and Digiexe digital marketing training institute. These are my assests which I am working very hard on it. To be financially more free I want to have great assests at my end so that I can enjoy my life peacefully.
Recently I also launched my own book : Inside a Hustler’s Brain: In Pursuit of Financial Freedom, in this book I shared my journey about how did I built my business around blogging and how you can do it by following simple steps to be a successful blogger.
Here are bit details for book: A framework for personal development & hustling attitude, Inside a Hustler’s Brain book gives you the tools, knowledge, and actionable resources you need to reach your potential. Jitendra Vaswani describes each chapter with a specific lesson he culled from his hustling “professors” and his own experiences to teach you how to create a vision, develop hustle, and use dedication, mindfulness, joy, and love to reach goals. Jitendra Vaswani lessons and practical exercises prove that anyone is capable of achieving success and that we can all strive for hustle in our everyday lives.
He firmly believes that the Internet has the power to transform any expertise into a full-scale business. He says that if you have the skill and passion, then you can create a business around what you love. It doesn’t take more than 30 minutes.
Jitendra Vaswani is a professional blogger and a digital marketing authority, currently based out of India. His blog, BloggersIdeas, is one of the top ranked blogs on blogging and digital marketing in the country.
He is also a digital marketing consultant, public speaker and has given keynotes about blogging, personal branding and online money making across events, colleges, and forums in India.
Starting with BlogSpot, Jitendra found a flair for online blogging, which ultimately made him quit his job at a reputable e-commerce firm and start BloggersIdeas.
Today, he promotes and writes about various aspects of blogging and digital marketing apart from consulting, teaching and speaking on the same. He was the Payoneer (India) Online Brand Ambassador from 2014-15 with Chitraparna Sinha and helped the brand establish key freelancer user base in the country.
What was your initial interest, learning SEO or earning money online?
Whenever you are starting out in internet marketing you should not be making money online, first you should learn the methods and then use those strategies to earn money.
First you learn then you earn. Don’t expect that if you start a blog then instantly you gonna make money, making money takes time and it would require lot of patience in order to make your first dollar online.
I have seen this scenario with lot of people who are just starting out in IM and expect money to flow in, they look for shortcuts and then they fall badly.
My initial interest in SEO was to grab the knowledge of it and apply it to make money from my blog. When I made my first dollar online I was on cloud nine and I told my parents that I made X amount of money from blogging, there first reaction was are you serious don’t fool us. Focus on your job and leave all this shit. But I continued with my work and see today I am living my dreams. Follow some blogs I am recommending below to sharpen your skills:
What do you mean by saying ‘SEO-friendly’ in today’s world?
SEO friendly is very broad term, it can be for Mobile site or desktop site or lot of other parameters in SEO.
If you follow latest Google Algorithm updates you will be to make your business website SEO friendly.
Mobile friendly is one of the important factors for ranking in Google, if your site is mobile friendly then you are going to lose your rankings and business. Google is getting strict with business owners whose website is not mobile friendly. Google want to deliver pleasant experience to their search users who are looking for their query solutions.
Design of website should be very neat and clean in order to have best user experience, Google keeps an eye on user behavior on your site and take this as a ranking signal, if your website design is poor and there is no good UI then you are going to lose organic rankings.
Check out this: Best SEO Software Reviews: SEO Software Tools 2017
What are your priorities for satisfying your target audience?
To satisfy your target audience provide them with the real content value and gave them best experience while browsing your business.
Whenever I start a new niche blog I always think from user point of view, suppose I am opening mobile phone reviewing site. My focus would be providing the users with great mobile phone reviews, if user is looking for iPhone 6 review. In my content I will try to give the best experience by listing product pros and cons, having videos & images in content. If you make your content very attractive trust me you are going to make lot of money with your blogs.
You can use some tools for making your website content looks more pleasing:
Landing pages builders:
Thrive Content Editor
Canva : For making beautiful images
Videos: Final cut pro for editing
By using proper tools you are going to decrease bounce rate of your site and make more business out of sites.
Also another important factor for blog is hosting. If you chose bad hosting for your site then you are going to lose lot of business.
Check my recommended hosting here: Top 23 Best Rated Web Hosting Services Of 2017
Which DM strategies in your opinion might stand the test of time?
There are many DM strategies I will list below in short:
Great website design
Landing Pages content
Mobile friendly website
SEO friendly site
Expert roundups on blog
Video content to increase sales
Follow experts in your business
Take interviews of experts
Go to networking events and build your network.
These are some of the DM tips can help your business to stand out from the competition. I have followed these strategies personally and it helped me a lot to do better business.
Do you consider content marketing to be important for web promotion?
Yes content marketing is one crucial aspect of your web promotion, having great content on your business site can get you lot of business. I have seen many bloggers like Za Johnson, Neil Patel, Pat Flynn, Chris Ducker, Lewis Howes & lot of more digital marketer have great content on their sites and they are making business out of it.
If your content is well marketed trust me you are going to make hell lot of money. Takes these above example and check their sites, you will get to know how much money they are making by marketing their great content. Be active on social media and interact with your target folks.
What are the key aspects of Penguin update?
Google recently launched Penguin 4.0 and it has impacted many sites. Sites which are buying links and doing aggressive spamming, Google is hunting down these business owners. So to be on safe side don’t engage yourself into spamming much. You can do grey hat: mix of white hat & black hat but doing totally black hat can put your site into trouble.
Read this: How To Launch A Self-Hosted WordPress Blog: In 10 Minutes Or Less
What do you think, Why India and China still not have received official Pokémon Go?
I haven’t played this game yet so I cannot say anything but I loved the marketing of PokemnGo founder. They made this game damn viral and made lot of money, so make something which goes viral.
Lastly, some tips for our upcoming bloggers?
Follow experts in your niche and learn from them. I still learn from newbies too so don’t thing that you are expert in everything. Keep on learning everyday and make yourself by helping right people.
Be active on some great Facebook groups and learn from case studies. Nichehacks.com is great blog for case studies and I have seen some newbie bloggers are making good money by learning proactively.
Never fall into scams like quick rich schemes stuffs. Be safe and follow ethical people.